A friend of mine runs a circus troupe, and has had excellent luck offering a free Event Ticket to patrons who bring a certain number of paying guests. Clowns and other performers walk through the town on the day before the show, providing free advertisement for the circus, and offering interested parties a coupon for free admission if they convince 3 friends to attend the evening’s performance. This increases attendance exponentially! Some venues will also offer 2-for-1 deals. If you are having trouble filling seats, this is an excellent way to expand your base and encourage those who otherwise could not afford a ticket to become a fan.

If your event is to be large, or part of a bigger constellation of events, consider some form of corporate sponsorship, in which the purchase of a particular item nets the consumer a free ticket. Again, this helps to generate interest in your show and can be mutually beneficial for you and the company with which you enter into this agreement. Local businesses may be willing to work out such a deal, as it will increase their traffic.

Completely free tickets are ideal for events where there will be vendors, including food and T-shirt sales, along with corporate sponsors. Waive the cost of admission and your guests will have more money to spend on concessions, souvenirs, games, rides, and other features of the event. Or, offer free tickets to a particular group whose attendance would help your organisation: doctors for a health event, for instance. Free tickets for veterans, students, or children can also help.

Selling Event Tickets can be hard work, but giving them away is easy!

They very idea is enough to strike fear into the hearts of some idealists. But you need not compromise yourself, your organisation, or your principles, simply because a larger company has offered you money in return for slapping their logo on some of your publicity materials. Schools do it; sports teams do it; and you can do it without hassle, if your cause is a worthy one.

Many corporations are already looking for charitable organisations to support. It looks good for them: they appear to be giving back to the community, acting with a social consciousness, and redistributing their wealth. So, if your group has long hosted a fundraising event, or if you are only testing the waters, consider finding a successful, for-profit company to help you along. They may be willing to make a sizable donation to your cause, and they ask very little in return.

If you have accepted corporate sponsorship, you will have to make some small concessions, but it amounts to little more than passing along a word from your sponsor. When you print your publicity materials, you will want to add your sponsor’s logo. Many Event Tickets allow you to add sponsor logos right on the ticket template; the same goes for certain pre-designed publicity Posters. You can write your thanks in any programme or other printed materials to be distributed to your guests. You can thank them out loud when you make announcements at the event itself.

Even if your sponsor wants a bigger hand in branding the event, you still come out ahead. Many companies will be eager to offer you hundreds of pounds of free merchandise to be distributed however you see fit. Items such as T-shirts or water bottles imprinted with the sponsor logo will be coveted by your guests as favours. If your sponsor offers free products, you can pass them on to your guests knowing that everyone wins: your sponsor receives positive publicity, you create a bigger budget, and your guests go home will all kinds of valuable, and free, prizes!

For this reason, we make it simple to customise every time you print your own Event Tickets. Our ticket templates all provide sample text, so you have plenty of space to construct your own personal message. Whatever you need to say, we can help you say it. Our Flyers, Posters, and Invitations all have many lines so you’ll never run out of space. Even our General Admission and Event Tickets allow to you get all the details down: time, place, cost, along with event title, organisation name, and more!

If you need a higher level of customisation, you’ll love image upload templates. Many of our Event Tickets and most of our Posters and Flyers allow you to add any image from your own computer. Adding sponsor logos ensures that your benefactors will support you year after year. Uploading photographs of speakers, artists, or musicians allows for visual recognition of your program. Or, you can choose images that appeal to you and your audience.

While you’re responsible for obeying copyright laws, any image for which you hold the rights, or have permission to use, can be the right image for you. When you print your own Event Tickets, you deserve a final product that’s perfect. Whatever you imagine can be reality when you add your own text and images to the design that sings to you!

You can offer potential sponsors a little bit more if you know you have the means to provide them lots of free advertisement in return for their help. Everyone wins: they enjoy the publicity you provide, along with the added bonus of being seen as community boosters. You enjoy the financial support as well as the association with a well-known business.

Your Event Tickets can do double-duty! If you choose an image ticket, you can add your sponsor’s logo. Everyone who purchases or merely sees the ticket will view this advertisement. What a brilliant incentive! Sponsors want to see their name in print. Offering to add their logo to tickets and other publicity materials may persuade some to contribute, and may persuade others to make their contributions a yearly donation.

Adding logos is almost too easy. All you need is the image file in a .jpeg or similar format. Adding a logo to your image ticket is no different than attaching a file to an email. You click a button, select the file from your computer’s directory, and you’re done!

Brand recognition is a powerful force. You can harness it to the benefit of your organisation and your sponsors when you choose to upload a logo to Event Tickets specifically designed for this purpose.