by ticketprinting on May 17, 2010
How do you sell Event Tickets?
There are those lucky organisations among us with dedicated sales team, active membership rosters, and, in some cases, easily accessible box offices. We may have dedicated volunteer teams, active word-of-mouth campaigns, or popular and navigable websites. Some groups even have extra cash on hand, saved solely for the purpose of publicity campaigns: Posters, Flyers, TV or radio spots, and print advertisements in newspaper or magazine.
The cleverest sales campaigns seem to take on a life of their own: music promotions where Stickers or graffiti-style ads pique the curiosity of those in the know, Internet marketing that goes viral and is passed around the Internet through links and reposts.
In the 21st century, groups seeking to increase their Event Ticket sales ignore virtual marketing at their own peril. It’s the rare event that attracts crowds of younger people without making use of blogs, home pages, social networking, forums, and other online spaces. When you want to sell more Event Tickets, Internet marketing provides you with publicity that costs almost nothing (or, possibly, nothing at all) and can be reproduced and disseminated with the click of a button.
The best part is that, with a properly mounted campaign, your message spreads with no further effort on your part. If it’s smart, compelling, or entertaining, potential customers will pass it on to new potential customers, creating a wonderful chain of publicity for you. So don’t fear the Internet. Put your bravest, most colorful promotions out there and see what transpires.
by ticketprinting on May 10, 2010
Can’t make it to the big match? You know you’re not alone. If the distance to the match is too great, or Event Tickets are hard to come by, it’s time to throw your own celebration.
Sports parties are the perfect experience: a chance for kids and adults to bond together while cheering aloud and sampling a wide range of foods that can be eaten with one hand and no utensils. What do you need? A large telly and a comfortable couch!
Make it a formal or informal as you choose. Send out Invitations or ring up your besties and let them know that you’ll be hosting. Then, focus on the food: chips and dips, barbecue, or pizza. Most hosts will carefully take stock of their friends to determine how much beer will be needed to carry you through to the end of the match. As for decorations, your home décor will suffice. Or, add a few Posters of your favourite athlete or team.
The greatest element of the sports party is that the entertainment is covered. The true fans will show up before the match begins. They will appreciate whatever refreshments you provide, and will need no encouragement to participate. Whether you’ve started a pool or just want a few pals to start screaming at appropriate times, your sports party needs nothing more. Once you’ve gathered your crowd and laid out the snacks, your job is done.
Just as long as your team wins.
by ticketprinting on May 1, 2010
I hosted a dinner party last night, and while I only had a dozen guests, I believe the principals of entertaining are the same for large groups as they are for small ones. Organisation is merely a matter of forethought. Consider your needs beforehand and your event will be a success.
You can’t do it all.
I knew I couldn’t possibly clean the house and cook dinner at the same time, so I had my boyfriend do the mopping and scrubbing while I was in the kitchen. Don’t be afraid to delegate some tasks so you can focus on your strengths.
Make a list.
Some can do this in their heads, others must write it down. Either way, stay organised by knowing what you must do and what items or conditions you need to do them. Keep checking things off, keep checking your list. Then you won’t forget anything.
Rest later.
You’ve got a schedule, now stick to it! Of course, you ought to schedule in breaks, extra time to clean up disasters and catastrophes, and a quarter of an hour for a shower. However, you need to plow through and take care of all the prep work before you take a break.
The last minute isn’t too late.
Originally I had planned to serve wine and beer, but at the last moment, I realised there wouldn’t be any beer, and I only had enough wineglasses for half my guests. A quick call to a friend who deals in wine glasses solved the problem in the nick of time!
Seriously, you can’t do it all.
I cooked dinner for twelve. I did not do the washing up! My party was just as fabulous with dirty dishes in the sink as it would have been with a spotless kitchen. Consider what is important and don’t worry about the rest.
Make a success of events large and small!
by ticketprinting on April 24, 2010
I’m quite enamored of the newest design uploaded at UK Ticket Printing. It speaks to that side of me that adores grandeur and history. It’s this fabulous Castle Event Kit! The image is based on Scotland’s Braemar castle. Red and blue pennants fly over the castle, along with a golden crown. Your text appears on scroll, and beneath that, a pair of claymores cross behind a golden targe. It’s lovely for any event in a castle, or any event that summons up the glory of an old castle.
Like all our Event Kits, it provides you the full range of print materials to give your event that complete, put-together look, including several different types of tickets (Event, Drink, Raffle, VIP), along with advance publicity materials (Invitations, Posters, and Flyers).
As you can see, this Poster, like most publicity posters, allows you to upload a number of thumbnail images. This is useful in publicising groups and individuals participating in your event, such as speakers, musicians, or artists. If your event is sponsored, you may choose to add your sponsors’ logos. It’s a wonderful way to provide extra incentive for other groups to help you out.
We’re expecting plenty of new designs in the near future, so keep checking back!
by ticketprinting on April 17, 2010
How do you define your organisation? How do you define your event?
Your advance publicity materials, including your Event Ticket, are visual cues to your guests. A proper image helps define your group, your mission, and the theme of your gathering both to returning supporters as well as potential new members.
Are your guests interested in design? The environment? Beauty? Appeal to them on the appropriate level by choosing imagery that speaks to their desires. Choose from 100s of Event Ticket templates and find the one that is most likely to capture the imagination of those who are considering attending your event, supporting your efforts, and aligning themselves with your cause.
There exists a wide gulf between a simple printed messages and a brilliant design. Even the most staid academics will appreciate the draw of a stunning calligraphic font on a coloured background. Athletes prefer athletic themes.
Don’t settle for something plain and unremarkable. When you’re hosting an event, you want supporters to remark upon your Event Tickets and other advance print publicity. Consider your audience. Make it special. Make it lovely.
by ticketprinting on April 9, 2010
When you are selling tickets for an upcoming event, it helps to add some extra value. Particularly if you are a charitable organization, while you may hope that your guests will support you in any circumstance, you know that providing draws like food and drinks can boost the attendance for even the most boring meeting.
So, if you want to sell Event Tickets for any occasion, consider spicing up the evening with some live music.
Music helps provide atmosphere, keeps conversation lively, and helps people relax. If you’re not sure what kind of music your supporters would prefer, ask them! Whether you ring up a few helpful donors or send out and informal internet survey, you can easily learn what’s expected.
If you have a budget, you may choose to hire a popular band, orchestra, or even a string quartet, depending on everyone’s tastes. A live pianist and a vocalist can provide a lovely setting. A rock band creates a completely different event.
Even if you haven’t much money, you should be able to find a group who is willing to support you. Look around on the Internet, and local musician message boards. Perhaps there is a school group that would be happy to attend for the experience. New groups will be happy to get their first gig for a small fee, or even for the exposure and publicity of appearing at your event. A member of your organisation most likely has a teenager in a new band, and they may be quite good.
Of course, you can always hook an MP3 player up to a stereo, but don’t give up on the idea of live music. Where there’s a will, there’s a way. Ask around and you’ll be surprised at how much entertainment is available for the asking.
by ticketprinting on April 2, 2010
There is something quite special about theatre tickets.
Theatres large and small may find themselves in competition with the hundreds of free and convenient forms of entertainment favoured by modern audiences: TV, DVDS, Internet, and more, all offer digital entertainment to dazzle and hypnotize the masses. Most modern theatres find themselves scrambling to reach their audience through blogs, forums, and social networks. Selling theatre tickets is no longer simply a matter of announcing a theatrical production. You now must shout to be heard above the noise of a thousand viral videos, the din of streaming content, the roar of MP3s.
Enter your brightly coloured Event Ticket.
Even if no one is listening, you can still provide a quiet path directly to the audience’s eye. Simply print your own Event Tickets online, choosing vivid imagery and, if you choose, uploading your theatre’s logo directly to the ticket template. With a small, dedicated fan base, you can send your ticket into the world where it can do some good.
When you create beautiful Event Tickets, your tickets don’t end up in a drawer. If they are too pretty to be put away in a safe place, they will remain on view for the world to see: attached to the refrigerator or cork board, tucked under the corner of a blotter. There, they can quietly advertise your theatre to whomever passes by.
Choose a proper design and those tickets will continue to call attention to your troupe long after the curtain closes. Lovely ticket stubs remained tucked in mirror frames or saved in scrap books for years after the show has closed. For only a few pence, your low-tech theatre ticket can outlast the staying power of even the most potent viral video.
by ticketprinting on March 30, 2010
Spring approaches, and while grey skies and a light drizzle may not motivate you to think of fresh beginnings and change, it’s a brilliant time to start publicising upcoming event your organisation has been planning for the last few months. Of course, it’s never to early to start designing, ordering, and printing your own Event Tickets, but there are other ways you can generate buzz and create a demand for admission to any theatrical, musical, or charity event.
What kind of presence does your organisation have online? These days, its not enough to have your own web page. Without a weekly blog, or email newsletter, no one will know what you’re up to. Creating a FaceBook or Twitter account is another excellent way to reach out to your audience.
What is everyone else doing? Don’t just research! Get off your bum and attend performances and events. Visit other venues and make lists of changes, improvements, and innovations others have implemented. Consider whether you can top your rivals and do them one better.
Even if you’re doing everything right, don’t rest on your laurels. Update your home page or logo. When you print your own Event Tickets, you can showcase your new look by adding personalised details to the ticket. If you’ve never seriously considered branding your organisation, now is the time, and if your branding starts to look old and worn-out, consider updating it for a modern appearance.
by ticketprinting on March 22, 2010
Although I work on the Internet, I live in the real world. Although most of the words I write appear as pixels on a video monitor, my favorite words are printed in ink on processed wood pulp. Indeed, I love books, and as such, I can’t help loving a book festival!
What a lovely warm-weather event! Any size town can easily host it. First, consider the purveyors of the printed word in your area: newspapers, magazine, book shops, and publishers. Most of these groups will be pleased to participate and even to sponsor the event, as it provides them extra exposure and a simple way to connect with customers. Schools and universities will likely want to get in on the fun, particularly if they have strong writing programs.
Next, you will want to contact any local authors, any authors with ties to your town, and finally, any authors willing to make the journey to your festival. Once you have firm commitments from everyone in the writing industry, you can add all the food vendors and musicians you like! Schedule book signings, public readings, and perhaps a writing contest in advance. If you plan to charge for attendance, start selling Event Tickets in advance. Or, pass them out for free, and get plenty of publicity!
Send Invitations and hang Posters and Fliers about town. Contact all the local media outlets with press releases and, if you can afford it, take out some advertisements as well. Drink Tickets, such as the one reproduces above, are wonderful incentives to encourage festival-goers to attend.
On the day of your book festival, hope for clear skies and pat yourself on the back. You’ve helped save humanity from ignorance and illiteracy, and you’ve provided a wonderful and intelligent day for book lovers everywhere.
by ticketprinting on February 26, 2010
One of the nicest sorts of parties one can throw is a celebration in thanks or appreciation of an individual or group of people. Of course, we have all attended office parties when a co-worker leaves or retires, and these tend to be mirthful experiences, but for whom else can we express our appreciation through cake and ice cream?
How about:
- Educators
- Church volunteers
- Administrative assistants
- Helpful children
- Kindly neighbors
For any good deed, a celebration is in order!
If the object of your gratitude has helped a good many people, you may find that it’s possible to cover the cost of the celebration by selling tickets to the event. Use social networking or word-of-mouth to determine whether there is interest in a group recognition of your guest of honor. If so, print some Event Ticket and start selling! Determine how much your guests are willing to spend per ticket to determine your budget (or your own contribution).
Then, plan a party to say thank you! Be certain to order the cake, with an appropriate message, in advance. Ask close friends of the celebrant to prepare speeches. Obtain some photographs (choosing a selection from throughout the guest’s life can be fun) and have them blown up into Posters, or turned into a slide show or Power Point Presentation. Make sure everyone knows about your honoree’s contribution, and why they deserve this celebration.
Finally, decorate the venue, lay out the food and drinks, and toast (or roast!) the guest of honor in high style.
